Our Story

Minichiello comes from humble beginnings. What began with our father and a simple desire to treat others like family turned into a 60-year legacy. We are Vancouver’s trusted experts in delivering fine craftsmanship and quality service, offering both men and women’s engagement and wedding rings, as well as diamond and gemstone jewellery for those memorable and cherished events.

Our Philosophy

There’s a lot of options out there. But we’re different. We’re family-owned and operated with 6 decades of helping generations find the right statement for the perfect moment. We provide unparalleled service alongside an elegant and timeless collection of loose diamonds, gemstones and jewellery that you’ll keep in your family, the way we’ve kept it in our family.

The best part of our job is knowing that we’ve helped our customers with one of the most important days in their life. Engagement, anniversary, birthdays, or just something for yourself, we are honored to be a part of your significant moment.

Our Founder

Charismatic. Friendly. Loved by all in Vancouver, our father, Fred Minichiello, was Vancouver’s pioneer Italian-Canadian jeweller, connecting thousands of people in the Lower Mainland to timeless jewels that made memories for generations. His love of life and kindness translated effortlessly into every business endeavour he touched, especially in Minichiello Jewellers. 

Word-of-mouth status placed Fred as an expert in both style, craftsmanship, and outstanding service that people from around the world travelled to. Noteable and fashion forward clients of Fred’s from past to present include Sonny and Cher, Mr. T, Carl Weathers, Loni Anderson, Michael Buble, Jillian Harris and many beloved local sports and tv personalities.  As his business grew, so did his family – and Minichiello’s vision.

Minichiello's original showroom - circa 1972

Meet The Family

Fred’s vision and remarkable legacy still very much informs every facet of our family owned and operated business.  From purchasing to selling, we are the same company, with a modern take.

Sharon Minichiello - Owner

Deena Minichiello - Creative Director, Graduate Gemologist, AJP (GIA)

Daniel Amado - General Manager